Digital Performance Marketing Specialist (HCM)

-  Manage and optimize a monthly advertising budget of at least 000.000 Million VND /Per month across multiple channels including Facebook, Google.

-  Proactive management of all paid marketing programs to ensure that company objectives and key KPIs are reached while remaining under budget.

-  Lead all SEM marketing strategies with an emphasis on optimization, CPC reduction, and growth.

-  Create, launch, manage, and optimize PPC marketing programs such as paid search, display, retargeting, e-commerce, Google Shopping, and affiliate marketing.

-  Conversion optimization may be achieved by A/B testing, ad generation, and landing page strategy.

-  Look for innovative ways to improve campaigns and generate growth, such as testing new ad text, channels, tactics, approaches, and technologies.

-  Manage and supervise paid marketing tools, software, and tracking platforms.

-  Execute internal SEM reports and analyses to provide actionable insights and optimization recommendations.

-  Provide Data Analysis and Google Trends for daily campaigns.

-  Minimum 1 year’s experience in a combination of paid search, display, social & programmatic media, particularly in driving e-commerce sales would be advantageous.

-  Deep knowledge of digital media performance marketing, Facebook commerce catalog, and feed product data.

-  Strong quantitative & analytical skill

-  Previous experience in Google AdWords across Display and Affiliate advertising 

-  Experience optimizing media budget/campaigns towards retail metrics and/or Audience or Customer Data Platforms to optimize media spending.

-  Experience in developing Tiktok.

-  Excellent English reading and writing skills.

-  Ability to develop, execute, and optimize advertising campaigns to achieve high performance.

-  Analytical skills to monitor and evaluate campaign performance, providing actionable insights.

-  Have experience running ads in global ads is a plus

Education:

-  Bachelor’s degree in Marketing, Business, or related field.

Language:

-  English: reading, writing.

Apply:

Send CV to email: nhu.tran@gosell.vn

Phone: 0935 883 351 (Ms. Nhu – HR)

Address: 60A Trương Son, Tan Binh, Ho Chi Minh City