SEO & Content Fresher

* About the role:

 As an SEO & Content Fresher at Epione, you will report directly to the

SEO Lead and play a key role in developing and executing a content strategy that delivers solid results for our goals. While prior expertise is not

required, a strong desire to learn and critical thinking skills are

essential. Under the guidance of our experienced team, you will have the

opportunity to grow your skills and make a meaningful impact.
 

* Responsibilities:

- Perform exhaustive research to gain in-depth knowledge of customer

personas and insights about them.

- Research and craft thoughtful and engaging articles, landing page

content, social media content, email copy and other marketing copy to

targeted audiences.

- Manage content marketing campaigns across a wide variety of digital

channels and properties, including website, email, social media, and

video.

- Plan the editorial calendar and content proposition.

- Develop content governance guidelines for writing tone, style, and voice

of all marketing content to ensure that they are consistent across all

delivery platforms.

- Implement SEO practices.

- Produce & monitor results on performance metrics, web analytics, to

inform content optimization opportunities.

- Conduct periodic content audits. Continuously seek ways to refine content

processes and techniques to improve outcomes and efficiency.

- Good knowledge and abilities in written and verbal communication

- Good knowledge and abilities in writing, editing, and presentation skills in

English and Vietnamese

- Comfortable conducting content analysis, mapping and critically review/

auditing content, and generating content models

- Ability to do research using multiple sources

- Multitasking and organizational skills

- Ability to meet deadlines

- Eager to learn about CMS (e.g. WordPress), SEO, digital tools and

platforms to track, analyse, and report on content performance

- Have a keen interest in organizational goals and targets

- Curiosity, open-mindedness, and a positive, can-do attitude